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Antiques go back to the future with DK!
Leading reference publisher Dorling Kindersley (DK - http://www.dk.com ) has increased its digital presence by announcing the launch of its new antiques and collectables online catalogue. Produced by digital marketing agency planetnewmedia, the new antiques site is being promoted from the publisher?s website and to antiques enthusiasts at various events across the summer.
The popularity of websites such as eBay have brought the buying and selling of antiques further into the online market and DK has responded to this shift by offering freely available online content taken from their bestselling antiques and collectables guide books.
With over 30,000 full colour photographs complete with prices and descriptions, DK antiques is the clearest guide on the web, offering more than six times the number of images on the BBC?s antiques site. The websites key features are:
- Extensive catalogue of over 30,000 images covering key trends: jewellery, glass, furniture, porcelain, modern classics, tribal art, toys and more.
- Search by key word or drill down navigation to identify and value items easily and quickly.
- Exclusive discounts on DK books and competitions that collectors won?t want to miss!
DK feels the site meets the needs of a range of antiques fans and will hopefully become the first stop as an essential guide to the buying and selling of antiques and collectables for everyone from enthusiasts researching the best prices for auction bids, through to novices looking to make some cash from their attic.
Visitors are invited to give feedback on the site via a survey that?s being incentivised with a competition to win a beautiful and highly collectable Murano Sommerso orange clear glass vase - created and signed by glass maestro Andrea Zilio, the vase is worth over ?400!
With a wealth of information available at the click of a button, visitors will also be treated to an exclusive 25% discount on all Judith Miller books, DK?s expert antiques and collectables author, and this includes the just published ?Antiques Price Guide 2007? - an invaluable annual guide with a stylish new look for today?s savvy collector, featuring a complete directory of where to buy and sell.
This launch of DK antiques showcases phase one of DK?s site, with plans to dramatically increase the number of images and content to be rolled out in 2007. Georgina Atwell, Head of DK Online, says ?DK is very keen to expand its online presence and we have several projects in the pipeline, including a new travel website planned for 2007. Our main DK site is being redesigned based on an ongoing user testing programme and this is valuable research that we will be able to apply to other digital projects.?
clock logo wall Items For Viewing
Empire Grand Large Sink Cabinet
Empire Grand Large Sink Cabinet by Ambella Home. The perfect size for the customary master bathroom suite. Its delightful look will make a memorable impression.
Price: 4114.00
Crystal & Silver Vase
Crystal & Silver Vase
Price: 188.00
Bahnhausle Cuckoo Clock
Bahnhausle Cuckoo Clock. Created in the Black Forest of Germany, this magnificent clock has an abundance of intricately carved leaves in walnut finish. Wooden hands, numerals, and cuckoo bird. Features night shut-off lever so you can turn off the cuckoo and leave the time-keeping portion running.
Price: 1055.00
Swing Tapestry
Swing Tapestry. Created by skilled designers, this beautiful tapestry was jacquard-woven in the mills of Europe, utilizing decades of experience from the world's finest weavers. It combines high quality, exceptional value, and long-lasting satisfaction. Comes with hooks for easy hanging. Overdoor not included.
Price: 1798.00
Loricron Roman And Second Hand Large Antique Dial Quartz Wall Clock
Loricron Roman And Second Hand Large Antique Dial Quartz Wall Clock. Clocks framed by a 3/8 inch diameter wrought iron bezel. Antiqued Hands And Quartz Battery Movement.
Price: 278.00
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